Exceptional real estate, positioned to sell.

A North Texas real estate firm specializing in infill commercial and mixed-use development, and luxury residential.

We sell real estate that doesn’t cleanly fit the comps. Our team has been involved in billions of dollars in new/pre-construction property, and brings that same positioning to every project and home we represent.

Most real estate is marketed on comparables. The properties we represent call for a story: new and pre-construction developments, distinctive commercial space and one-of-a-kind homes across North Texas. We build that story through positioning, education and timing.

Our markets

Make sense of North Texas, one submarket at a time.

Selling well starts with geography, not listings. Every project and home we represent is positioned around the submarket it sits in: who lives and works there, what they need, and what the area is becoming.

Plano

Collin County

A corporate headquarters hub with deep demand from business owners who want space near where they work.

Frisco

Collin and Denton Counties

One of the fastest-growing cities in the country, anchored by the Stonebriar area and a wave of new development.

Southlake

Tarrant County

An established, affluent suburb where owner-users and collectors expect a higher standard of space.

Murphy

Collin County

A residential suburb on Plano’s eastern edge, with limited commercial product and strong local demand.

Fort Worth

Tarrant County

A major city in its own right, with growing demand for distinctive office space outside the traditional towers.

Development and commercial

The smartest way to sell your new development.

We sell and lease distinctive infill commercial and mixed-use product, positioned for owner-users, tenants and investors.

Café with patio seating at Palmera Plano

Class A office campuses

Distinctive office campuses for companies that want more than a floor in a high-rise tower, available to own or lease depending on the project.

Luxury car garage with a lift and a glass-front lounge above

Luxury car garages

Private garage condominiums for collectors and enthusiasts who want space worthy of what they keep in it.

Flex units with a roll-up door open to a workshop

Flex buildings

Adaptable warehouse, workshop and office space for entrepreneurs, contractors and growing businesses.

Current projects

In partnership withFoundry Capital
Palmera Plano office building exterior
Now sellingClass A officePlano

Palmera Plano

Class A office space in West Plano, TX, a distinctive alternative to the high-rise tower.

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The Garage Plano entrance sign with a café behind it
Now sellingLuxury car garagesPlano

The Garage Plano

Private garage condominiums for car collectors and enthusiasts.

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Pre-selling Q1 2027

Palmera | Fort Worth

7 Coastal Class A offices for sale

Pre-selling Q1 2027

Murphy Garages

Branded car garages by Dennis Collins

Pre-selling Summer 2027

Stonebriar Flex Garages

47 for-sale flex condominiums

Pre-selling Q4 2027

Palmera | Southlake

Coastal Class A office and luxury car garages

Our pre-construction process

How we sell a building that doesn’t exist yet.

The same approach behind billions in pre-construction condominium sales, applied to commercial product.

  1. Position the product

    We define the buyer or tenant, the case for the space, and how the project should be priced and packaged before anything goes public.

  2. Educate the market

    Organic, education-led marketing explains new asset classes in plain terms, so buyers understand the opportunity before they see a floor plan.

  3. Activate the database

    We put the project in front of the business owners, investors and collectors we already know across North Texas.

  4. Sell early, sell through

    Reservations, contracts and pre-leasing commitments arrive ahead of construction, giving you momentum, proof of demand and a stronger position with lenders.

Luxury limestone home at dusk with lit windows and a three-car garage

Luxury residential

Find the right home. Sell the one you have.

Whether you’re moving to North Texas, moving up or selling a one-of-a-kind property, we start with geography and context, so every decision is an informed one.

Buying

Choosing where you belong

Research-led guidance on North Texas suburbs, communities and builders, so you understand the tradeoffs before you tour.

Early access to new homes

Our development work keeps us close to new construction and pre-construction releases, so you hear about them early.

Selling

Pricing what’s hard to price

When there are no true comparables, we build the case for value and present it clearly.

Marketing that reaches the right buyers

Education-led content and our North Texas database put your home in front of people who are already looking.

I’m buyingI’m selling

The team

One team, start to finish.

From positioning and pricing to marketing, contracts and deposits, our team keeps every deal organized and moving.

Adam Hancock

Adam Hancock

Founder

Joon Choe

Joon Choe

Partner

Matt Temby

Matt Temby

Director of Operations

Our education-first content reaches buyers and sellers long before they choose an agent.

15M+YouTube views
2M+Watch hours
55K+YouTube subscribers
10K+Monthly newsletter readers

For agents

Build your business on more than one lane.

Residential agents at Lone Star State Company work alongside a development practice, which brings opportunities most brokerages can’t offer.

Talk to us about joining

Early access to new inventory

Get to know pre-construction projects before they reach the market, and bring them to your clients first.

Commercial referrals

Clients who own businesses need space. Refer them to our development team and share in the deal.

Buyers from our marketing

Our education-led content draws a steady audience of buyers and sellers across North Texas.

A pre-construction playbook

Learn the positioning and launch process behind billions of dollars in sales.

Stay ahead of the market.

New project releases, pre-construction opportunities and North Texas market insight, about every two weeks.

Start a conversation.

Whether you’re building a project, selling a home or thinking about joining the team, tell us a little about it and we’ll be in touch.